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These design concepts were used as a base for the keebler.com redesign. My objective was to maintain the core identity of the brand while giving it a more contemporary look and feel. The site delivers product information, recipes, promotional offers, and corporate information. Keebler, the second-largest cookie and cracker manufacturer in the country is owned by the Kellogg Company; the world's leading producer of cereal and a leading producer of convenience foods.
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